Podcast
The My Product Model Podcast
Creating
Brilliance.
Conversations about the work behind the work.
Explore the creative decisions, business lessons, and behind-the-scenes realities that help products become brands.

Human perspectives.

Behind the mic
Curiosity meets
creative experience.
Hosted by Daisi Pollard Sepulveda.
Daisi is the founder of My Product Model. Creating Brilliance brings a founder's curiosity to the choices, challenges, and creative work behind building a brand.
With perspectives from founders, creators, operators, marketers, and makers, the show explores what it takes to make, launch, and grow something people care about.
Get to know Daisi →What you'll hear
Beyond the finished product.
Honest stories, practical perspectives, and a closer look at the people shaping modern commerce and culture.
01 / THE IDEA
From insight to story.
How founders turn a product insight into a clear point of view and a story people connect with.
02 / THE CREATIVE
Decisions that make a difference.
What strong visual direction looks like in practice, from the first concept to the final content.
03 / THE LESSONS
The parts you don't see.
Lessons from launches, pivots, partnerships, and creative experiments — including what changes along the way.
04 / THE PROCESS
Make good ideas repeatable.
The habits, systems, and collaborations that help creative teams turn inspiration into consistent work.
Episodes & highlights
Listen. Learn.
Make your next move.
This is where you'll find conversations and selected highlights as the series grows.
Stay in the conversation
More conversations to explore.
Check back for listening links and featured conversations. In the meantime, follow My Product Model for updates from Creating Brilliance.
Follow My Product Model ↗Ideas worth sharing
Bring your
perspective.
Have a product story, a creative breakthrough, or a hard-earned lesson to share? Tell us who you are and what you'd bring to a conversation.
Suggest a guest or topic →Interviews & media
Would you like to interview Daisi?
For podcast appearances, interviews, and media requests, get in touch with your show or publication, proposed topic, and timing.
Send an interview inquiry →More perspectives from My Product Model.
Explore the Creating Brilliance blog →